EMBA Courses & Curriculum
Structure
2 years part-time modular study over extended weekends every 6-8 weeks, approx. 60 workdays out of the office
Global program
Core and advanced modules, career and leadership coaching
World-leading faculty
from WHU, Kellogg and global partner universities
Flexibility
Customizable to your agenda
A curriculum to amplify your goals
A unique curriculum from the world’s best. Begin with foundational insights in year one before diving into advanced strategies which can be tailored to your preference in year two. Experience distinctive learning environments at our campuses in Düsseldorf and Vallendar and other locations worldwide. Go global with a minimum of five international modules. Leadership and career development coaching is integrated thoughout the course. For a transformational journey like no other.
Curriculum Overview
Core Modules
Build the foundation for your personal evolution. Bridge knowledge gaps and expand your expertise. Explore critical topics shaping the future—from Generative AI to Market Impact or Creative Transformation. Refine your leadership acumen and prepare to drive meaningful transformation.
Advanced Modules & Thesis
Elevate your leadership impact. Collaborate with peers in far-flung locations around the world. Harness agile sprint methods to solve pressing business challenges while you navigate C-level decisions. Immerse yourself in electives adapted to your needs, eye-opening field trips, and hands-on business simulations.
Leadership & Career Development
You know how to lead, but how do you become one who drives meaningful change? Throughout the Kellogg-WHU EMBA, we guide you with workshops and coaching toward becoming more than an executive. We prepare you to lead with purpose, vision, and the power to shape the future.
Curriculum in detail
Prior to September | Online
- Quantitative Methods
Gain insights into quantitative methods for business and management applications and familiarize participants with basic mathematical tools.
Note: This course must be completed prior to program start
September - June | Vallendar/Düsseldorf
September | Vallendar
- Leading the Organization
Begin developing, refining, and reflecting on leadership skills during this introductory course on leadership.
November | Vallendar
- Marketing Management
Gain insights into marketing planning and segmentation, targeting, and positioning. - Managerial Economics
Examine the economic foundations relevant for the strategic management of business organizations.
December/January | Online (Flex Course)*
- International Financial Reporting and Analysis
Grasp the “language of business”, from a global perspective, with an introduction to financial reporting.
February | Düsseldorf
- Strategic Innovation & Corporate Renewal
Communicate the most critical and strategic aspects of managing innovation and corporate renewal. - Managerial Finance
Discover the concepts and techniques necessary to analyze and implement optimal investment decisions by firms.
March/April | Online (Flex Course)*
- Generative AI for Business Applications
Leverage Generative AI to improve ideation, facilitate customer interaction, optimize data-driven decisions, and automate tasks.
April | Düsseldorf
- Business Strategies
Understand how competitive strategy may lead to the creation and persistence of profits. - Making Sense of Data
Gain a basic understanding of confidence intervals and hypothesis tests to interpret data.
June | Vallendar
- Corporate Finance
Understand the basic principles of corporate finance and the practical tools required for financial decisions and corporate valuation. - Operations Management
Approach the discipline of operations management from the perspective of a general manager rather than the operations specialist.
*Learn with Flexibility and Purpose.
Our Flex Courses combine the convenience of advanced online learning with the depth of in-person engagement. This blended format is applied in the Pre-Module and two of the twelve Core Courses, creating an executive-friendly schedule that maintains a strong focus on in-person interaction. Build a solid foundation at your own pace, then join your peers on campus during regular EMBA modules to apply insights, exchange perspectives, and deepen understanding through discussion and practice. A format built for flexibility, ensuring every journey is purposeful and enriching.
August | Evanston, Chicago
- Negotiation Strategies
Develop negotiation skills in a series of negotiations and debriefings. - Strategic Crisis Management
Focus on crisis management from the point of view of managers and consultants.
August - May, International
August | Kellogg International Module | Evanston, Chicago
- Marketing Analytics
Address analytics as a leadership problem and improve organizational performance with the right data. - Strategic Decisions in Operations
Gain insights into strategic decision making in operations and their impact on a firm's financial performance.
September | Kellogg-WHU Impact Module | International, tbc
- Social Impact
November - May | Kellogg Global Electives
Sample Locations: Chicago, Miami, Toronto, Shanghai, Beijing, Hong Kong, Lisbon, London, Dubai, Austin, Boston, San Francisco
Sample Courses:
Leading High Impact Teams | Advanced Marketing Strategy | Launching and Leading Startups | Selling Yourself and Your Ideas | Family Enterprises: Success and Continuity | Entrepreneurial Selling | Advanced Negotiations | Human and Machine Intelligence | Creating and Managing Strategic Alliances | The World Economy | Strategic Brand Management | Global Corporate Restructuring | Mergers & Acquisitions | Healthcare Strategy | Growing & Sustaining Success in Biopharmaceutical Firms | Managing Health Care Services in a Value-Based Setting | Building & Scaling Intelligent Products: An Entrepreneurial and GenAI Perspective | Early Stage Investing & Fundraising | Deal Making in China and Asia | Understanding Consumer Psychology | Future Proofing Brands | Sustainable Finance: Making the Business Case | AI in Business and Society | International Real Estate
*Customize Your Learning Journey
Select three global advanced modules to tailor your EMBA experience. Choose from the following combinations:
- Option A: Kellogg International Module, Kellogg-WHU Impact Module, and one Kellogg Global Elective
- Option B: Kellogg International Module and two Kellogg Global Electives
- Option C: Kellogg-WHU Impact Module and two Kellogg Global Electives
October | Düsseldorf
- Cross-Functional Entrepreneurship
March/ April | India/ Japan
- Exploring New Business Horizons
Experience visits to enterprises, to NGOs, fireside conversations with local business leaders, with political changemakers, group activities, solo exploration, and more.
Please note: One field trip included - choose your preference from 2 options. Locations for field trips are subject to change.
May | Vallendar
Sample Courses:
- Building an AI Powered Organization
- People-Oriented Leadership
- Entrepreneurial Finance
Please note: Courses are examples and subject to change. Choose two courses.
June | Vallendar
- Business Simulation
In Executive Teams, run competing firms in simulated product markets and debrief on concepts and tools of corporate and competitive strategy. - Management Accounting
Focus on the behavioral issues of management accounting to illustrate real-world problems of management accounting in large corporations.
July - September | Remote
Demonstrate your ability to apply the competencies gained throughout the program to solve practical management challenges in your thesis.
Whether you focus on a project within your company or develop a business plan for your own venture, your thesis will be tailored to address a topic directly relevant to your professional goals.
Leadership and Career Development | Integrated throughout program
From day one, you will receive group and individual coaching with a certified executive coach who will focus on your individual goals and growth toward becoming an exceptional leader.
- Group and individual Executive Leadership Coaching
- Workshops and presentations tailored to the needs of each cohort
Flexibility
Find out more