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Kellogg-WHU Magazine

The latest news, success stories, and business insights from the Kellogg-WHU community
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WHU Makes it to the Top in Germany
In the FT European Business School Ranking, WHU has moved up to first place in Germany and #16 in Europe
WHU Makes it to the Top in Germany
In the FT European Business School Ranking, WHU has moved up to first place in Germany and #16 in Europe
Amazon: Customer Centricity as a Power Strategy
WHU General

Amazon: Customer Centricity as a Power Strategy

Retail expert Martin Fassnacht discusses platform economics on ARD Morgenmagazin

 
Coolblue: Customer centricity as a strategic growth path
In the Media

Coolblue: Customer centricity as a strategic growth path

Prof. Martin Fassnacht analyzes the Dutch electronics retailer’s expansion strategy in Germany in Handelsblatt.

 
Professor Fabiola Gerpott Twice Honored in German Media
WHU General

Professor Fabiola Gerpott Twice Honored in German Media

Business Punk and Personalmagazin laud the WHU researcher

 
WHU Renews BSIS Label with Its Impact on Business and Society
WHU General

WHU Renews BSIS Label with Its Impact on Business and Society

WHU has a significantly positive effect on the economy and society as a whole—and that far beyond the regions surrounding its campuses

 
The WHU Foundation Receives Generous Donation
WHU General

The WHU Foundation Receives Generous Donation

The Bogenhalle on Campus Düsseldorf to be renamed the Krautkrämer Building in honor of the late Krautkrämer family

 
WHU Bids Farewell to Professor Michael Frenkel on His Retirement
WHU General

WHU Bids Farewell to Professor Michael Frenkel on His Retirement

The school thanks the world-renowned economist for his many years of service as a researcher, lecturer, and dean

 
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