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Kellogg-WHU Magazine

The latest news, success stories, and business insights from the Kellogg-WHU community
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WHU Makes it to the Top in Germany
In the FT European Business School Ranking, WHU has moved up to first place in Germany and #16 in Europe
WHU Makes it to the Top in Germany
In the FT European Business School Ranking, WHU has moved up to first place in Germany and #16 in Europe
Düsseldorf to Host First-Ever WHU Campus for Sustainable Transportation
WHU General

Düsseldorf to Host First-Ever WHU Campus for Sustainable Transportation

Noted industry experts come together to discuss the future of sustainable road and air freight

 
Transformation, Green Energy, and Global Expansion
WHU General

Transformation, Green Energy, and Global Expansion

Dr. Michael Müller, CFO of RWE AG, visits WHU and PwC podcast to discuss the changes happening at one of Germany’s largest energy providers

 
Five Questions for Famville
WHU General

Five Questions for Famville

“Famville is intended as an ecosystem for parents”

 
Amazon: Customer Centricity as a Power Strategy
WHU General

Amazon: Customer Centricity as a Power Strategy

Retail expert Martin Fassnacht discusses platform economics on ARD Morgenmagazin

 
Coolblue: Customer centricity as a strategic growth path
In the Media

Coolblue: Customer centricity as a strategic growth path

Prof. Martin Fassnacht analyzes the Dutch electronics retailer’s expansion strategy in Germany in Handelsblatt.

 
Professor Fabiola Gerpott Twice Honored in German Media
WHU General

Professor Fabiola Gerpott Twice Honored in German Media

Business Punk and Personalmagazin laud the WHU researcher

 
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